Achieving the Eloquence of Media Prose From a Rooted Stylistic Perspective

Abstract

This study is entitled: (Achieving the Eloquence of Media Prose, from a Rooted Stylistic  Perspective) and aims to highlight the efforts of the ancient and eloquent writers to lay down the rules of writing style for common people, to achieve  eloquence, acceptance and spread, and to prove that currently so called (the language of media refers to authentic Arabic sources.

The study defined the media, then showed that the Arabic language is the language of persuasion and argument, and also dealt with the instinct of the author and his culture according to what the ancient scientists  as " Aaleaskari" and "Ibn Al-Atheer", and linked that to the works of contemporary authors. The paper showed the importance of language proficiency to Arab media men and the impact of that  on the eloquence of media prose. The paper also showed  the relationship between the author and the words and their meanings in Arabic writings, then the author's style (polite, easy and refraining) that the media man must follow, all that according to an inherent as viewed by  “Al-Jahez” and IbnQutaybah “and Kafawi” and others.

The most significant of the study findings that study the ancient writers established a set of rules that achieve clarity of the text and its eloquence, including rules relating to authors and others relating to written text.  Among these writers: "Al-Jaheth","IbnQutaiba, Ragheb al-Isfahani, IbnFaris, , Abu Hilal al-Askari al-Sakaki and "Ibn Al-Atheer". The eloquence of media prose is to adopt a reasonable method , adhering to the integrity and eloquence of the language, as well as its ease; so it will be valid, eloquent and acceptable to readers of different classes and cultures